Egyptian Oracle Tarot – Aperol Promotional Deck (1973, Italy) – Rare Collectible

A rare and fascinating promotional tarot deck created in 1973 by Fratelli Barbieri for Aperol, the iconic Italian aperitif. This Egyptian-themed oracle deck was produced as part of Aperol’s advertising campaign, merging esoteric symbolism with vintage marketing.

The deck includes a total of 46 cards:
🔹 The complete 22 Major Arcana, richly illustrated with Egyptian motifs.
🔹 A simplified Minor Arcana, with only the 7, 8, 9, Queen, King, and Ace of each suit.

Published in Italy, this collectible tarot embodies the unique spirit of 1970s design and promotional creativity. Aperol, first launched in 1919 in Padova by the Barbieri brothers, became renowned for its innovative low-alcohol aperitif. By the 1990s, it was acquired by Barbero 1891 and later integrated into the Gruppo Campari portfolio.

🔹 Creator(s): Fratelli Barbieri
🔹 Publisher: Aperol (Italy)
🔹 Year: 1973
🔹 Number of cards: 46
🔹 Language: Italian

Condition:
Cards are in excellent condition. The box shows signs of wear consistent with age (see photos).

A highly sought-after vintage tarot collectible, perfect for both tarot enthusiasts and Aperol memorabilia collectors.

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▲ Tracking number will be provided.
▲ Order processing Time: 2-5 business days.
▲ Delivery Time: 7 days to 5 weeks+ — (USA: average 10–14 days)
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▲ Vintage items are typically over 20 yrs old. Please, DO NOT expect them to be new.

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